ATLANTA, GA — Mughal Strategies Global Partners, a nationally recognized leader in government relations and public affairs, is proud to announce a multi-year strategic partnership with NASCAR driver Garrett Smithley. This collaboration marks a bold new chapter in civic-minded sports marketing, aimed at accelerating small business growth across Georgia. The Georgia-based firm will introduce its comprehensive business development model to the Atlanta market, leveraging NASCAR’s platform to deliver high-impact visibility and engagement for local entrepreneurs.

 

 

“This partnership with Mughal Strategies Global Partners aligns perfectly with our long-standing commitment to uplifting small businesses,” said Garrett Smithley, NASCAR racer. “Empowering the local business community has always been central to our mission in Atlanta. We’re thrilled to offer small businesses meaningful opportunities to engage with our brand and benefit from exclusive exposure and enhanced resources.”

 

Introducing the Associate Partner Program

 

At the heart of this collaboration is the newly launched Associate Partner Program, a first-of-its-kind initiative designed to give small businesses access to premium sponsorship inventory typically reserved for national and blue-chip brands. Participating businesses will benefit from:

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• 🏁 Race Day Branding at select speedways

• 📱 Digital Exposure across NASCAR’s marketing channels

• 🎟️ Experiential Opportunities beyond the regular season, including community activations and VIP engagements

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A New Standard in Small Business Activation

 

Mughal Strategies Global Partners brings an unmatched approach to post-sale activation, ensuring that every participating business—regardless of size or marketing capacity—receives tailored support to maximize its partnership potential. From branded content to strategic messaging, MS Global delivers measurable value through its full-service marketing and civic engagement platform.

“Garrett Smithley’s passion for community impact was clear from our first conversation,” said Farooq Mughal, Founder and CEO of Mughal Strategies. “This partnership represents one of the most robust small business offerings we’ve ever developed. We’re proud to bring Atlanta’s vibrant entrepreneurial community closer to NASCAR and to Garrett’s inspiring mission.”

 

About Mughal Strategies Global Partners

Mughal Strategies Global Partners is a premier government relations and public affairs firm known for bridging local authenticity with global opportunity. Led by Farooq Mughal, the firm advises chambers of commerce, corporate leaders, and international stakeholders through strategic negotiation, messaging, and civic innovation. Past collaborations include the Atlanta Falcons’ Julio Jones, the Atlanta Gladiators Ice Hockey Team, and Atlanta Fire Cricket Ventures.

 

About Garrett Smithley

Garrett Smithley is a professional NASCAR driver currently competing in the Xfinity Series. His return to full-time racing is marked by a renewed focus on community advocacy, including veteran support and initiatives that uplift local businesses and civic causes.